Everything is energy, including your business!
‘Quantum’ is not just a lofty thingy that Einstein said some intelligent things about. It is the new watchword of business and lifestyle.
In fact, not even a watchword, probably a new, every-day phrase, like ‘Quantum Media’, or ‘Quantum Shopping’ (oh, wait, I just googled Quantum Shopping and it's already here! You can now get French Fashion Leisure wear with ‘Butterfly Effect’ motifs - $300 for a sweatshirt !)
As it happens, there are dozens of ‘Quantum’ labelled businesses out there, everything from financial advice to fishing rods. We are right slap bang in the middle of a revolution which will rock our molecular little butts, in the way we live and thrive. We are at the threshold of (drum-roll)energetic marketing, which means living and working by mastering our ‘vibe’!
So how can you jump on this revolution and put it to work for your best life?
Firstly let’s go through an ABC of Quantum Theory, as it is relevant for your livelihood. (You can google ‘quantum theory’ for all the scientific nitty gritty!)
1. So you’ve probably heard that everything is energy – that means waves and particles in constant motion. Even Starbucks, Nike and Instagram. They were created from nothing but an idea (wave) and look where that went (lots of particles!)
This also means that nothing is set in stone and everything is in constant flux. Companies come, projects go. We rise, we fall and fail, and rise again even better. Money, the whole center of the commerce universe is a great example of quantum theory. Money is an energy form that doesn’t like stasis. It likes to be constantly flowing. Our job is to paddle and swim in it.
2. Contrary to appearances of a very solid planet, we live in subjective world - nothing materializes until someone’s looking at it! in business terms, the more your brand speaks of what your ideal clients are looking for, the faster they can find you. That goes for visuals, copy-writing, but also the whole client /product or service provider experience.
This also means you don't have to go out and find clients, you have to NOTICE the ones that are already there, when you stand in your power and truth.
And with regards to money, if you’re looking at none, there isn’t any and if you’re looking at a fortune, it’s probably tapping you on the shoulder.
3. Everything is ‘entangled’, in other words everything is affected by everything else, trends, markets, fashions, paradigms, innovation, each is affecting everything else all of the time.
Economics is a great example. This is fairly mind boggling to comprehend but the most useful thing to take from this is how you show up in the world everyday and how you adapt to it. We can weep and wail that we don’t have the ideal circumstances in our life and biz or we can stand in our power as creators and use this revolution to our huge advantage.
The way we do that is by using our personal ‘vibe’! Using our energetic vibration, is our most powerful tool, technique and talisman! In people and service industries, this is absolutely vital.
Instead of growing huge social media bases and email lists of people that you spend precious energy curating, when they may never buy from you, make sure you stand in your authenticity and personal truth so much so that your light could blaze across a desert. This means knowing and loving the heck out of who you are, believing in your absolute genius and genuinely caring about serving, above all else. Who can resist people who have a strong message, a superb product and heart? Quantum theory says, like attracts like, so beware what messages you are putting out, unconsciously!
Make sure your vibe is publicly (as well as privately) resonating your highest truth and highest integrity at all times. It won’t be for everyone, but it will be for the right ones!
Collaborators and influencers
We all need validation and we all need help from powerful people. Trying to smarTly get into the networks of people we think can help us go forward, will do the opposite. To attract high performing champions of our cause, we must align ourselves with the values of those champions.
Emulating them is one way of doing that, but the best approach is by humbly offering to serve them in some way. To be a student, we must admit we do not know. But by commitment to learning how to align with the values of icons, and applying the lessons, we will make, of course ‘quantum leaps’ in our progress!
You have to resonate on the same wavelength of the clients you want to serve, in order for them to find you. Rather than putting out a message, in your personal style and marketing, that any old Tom, Dick and Harry client will do, make it very clear in everything that falls from your ruby lips, that you are serving only those who can truly benefit from your uniqueness. Make it clear BY YOUR OWN CLARITY and passion! People adore clear people. People adore passionate people.
People adore real people. When we ‘own’ our specialty topic in a way that is in completely inalignment with the way we live our life, we become irresistible. No-one can stand experts that do not walk their talk. It is the lowest vibration and so will attract clients of the same vibe!
The whole idea of selling and buying becomes a sacred act if it comes from a place of ‘the right vibrational match’. Our whole vision of success must resonate on a frequency that inspires and excites our personal waves and molecules to perform in a way that that vision will be hopping up and down to become REAL!
So keep in High Vibe!